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BigPond challenges iTunes with MP3 downloads!

Opinion and Analysis

Universal Music Australia Managing Director, George Ash, said: “Universal Music Australia is excited to be working in partnership with BigPond Music. We look forward to working with them in the future, and the creation of many more ground-breaking, consumer focused campaigns.”

Sony BMG Music Entertainment Australia and New Zealand Chairman and CEO, Denis Handlin AM said: “We welcome the launch of BigPond Music’s MP3 download store. We have been working with Telstra with its Music strategy over a number of years and we believe this is a major step in further building strong retail download services in Australia.”

Warner Music Australia President and Chief Executive Officer, Ed St John, said: “The future of the music industry relies on the growth in legitimate digital music sales; and we can only have a healthy digital music industry when consumers have the opportunity to purchase music anywhere, any time and with the capacity to load it onto any device they choose. We welcome this latest initiative from BigPond and applaud their commitment to operating a legitimate music download service.”

Chief Executive Officer, EMI Music Australia, John O’Donnell said: "EMI Music will always advocate a consumer focused offering, as exemplified with this store. We look forward to growing the Australian digital music market with our valued retail partner, Telstra."

All we’re waiting for now, as digital media consumers, is for the anti-DRM penny to drop with the movie studios, too. Sadly this will probably still take a few years... but at least in the world of music, the DRM-free beat now goes on.

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