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Technology reinforces generation gap

If you believe that technology could be bridging the generation gap, think again. According to Deloitte’s first State of the Media report it’s as stark as ever.

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Flock me! It's a new 2.0 beta browser based on Firefox 3!

Opinion and Analysis

Flock’s VP of marketing, Dan Burkhart, said in a blog posting that “Flock 2 incorporates all of the latest features found in Flock’s recent public release, but it runs on the latest and greatest Firefox 3 technology from Mozilla. So now you don’t have to abandon your love affair with your new favorite browser to check out the latest performance, security and feature enhancements from Mozilla. We’ve got them all right here for you!”

Burkhart continued: “Flock 2 is FAST. Manages memory better, and is more secure, thanks to Mozilla’s Firefox 3 technology.”

“As with all beta software, you might experience some imperfections. We’ve all been running the Flock 2 beta internally for several months, gathering our notes and fixing these imperfections as they arise, but now we could really use your assistance to make Flock 2 the only choice for those that refuse to stand still, and refuse to accept a world in which their browser just browses for them.”

“The Flock 2 beta marks a very important watershed moment for us. And we have some amazing things planned for the remainder of the year, so please help us refine this product by running Flock 2 beta (one), and logging imperfections by using the ‘bug icon’ in the upper right of your browser.”

“We will make the full migration to a commercial release of Flock 2 as soon as possible, pending your feedback.”

“We’ve got fuel in our tanks, and we’re here to show the world how much they’ve been missing by using plain browsers. Get on board, and help us out by sending your comments, love, enthusiasm, and of course…by telling your friends about Flock! Our mission is all about you!”, concluded Burkhart.

Flock also won a SWSX Community Award and was listed #6 in PC World’s 100 Best Products of 2008.

You can download Flock 1.2 from or try out the new Flock 2.0 beta instead.