Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
MYOB Australia's MD, Tim Reed, also says that “MYOB can help small businesses increase sales, streamline internal processes and offer high levels of customer service by integrating current processes managed MYOB business management solutions with their website”, but surely this is something that will still happen “in time” and isn’t being offered from day one.
This is obvious when MYOB’s press release says that its “new service offerings will, in the future, give micro, small and medium sized businesses the opportunity to engage in commerce and client service over the web.”
MYOB also says that “the move online is a natural evolution of MYOB's business, and will supplement MYOB's existing market leading back office, accounting and payroll solutions with online solutions.”
So, the move is indeed an evolution. But it’s still quite far from a complete service offering, and needs a lot more work before that is the case, and before MYOB can truly take its business completely online while still offering offline solutions as it does today.
Still, it’s the move MYOB needed to take to stay relevant in an increasingly online world, but it needs to hurry up and get more of its online accounting/payroll/retail solutions in a Salesforce style of interface up and running quickly.
Launching a web hosting business does give MYOB its own high availability platform to do just that in the future. Part of the puzzle is now complete, but for MYOB there’s still much work to be done.
David Bass
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