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Sony Ericsson wins 2008 Best Handset award for W910i

Opinion and Analysis

Sony Ericsson’s feature packed W910i smartphone has beaten all others in winning the ‘Best Handset’ award at the GSM Association’s 13th Global Mobile Awards for 2008 – but does it deserve the accolade?

While Sony itself still makes Walkman music and video devices, the true successor to the Walkman is clearly the Walkman phone, or mp3/media player and phone combination, something that has also been popularised thanks to the iPhone and Nokia’s N95.

Feature-wise, as seen at Sony Ericsson’s website, the W910i has it all, from accelerometer, to 3G and video calling, to mp3 and media playback, expandable memory, Bluetooth, blogging, Track ID feature, gaming, shake control, camera, media manager, video recording, voice recording and plenty more.

Although better phones are on the way, with some previewed by Sony Ericsson and Nokia at the 3GSM World Congress, the awards clearly are designed for phones on the market during the awards period, and when the judges examined all the entrants, the W910i was their choice.

Sony Ericsson’s president said that: “We are very proud to receive such a prestigious award for what has proved to be a very popular product”.

Other phones in the race for consideration for the ‘Best Handset’ award were the 3SkypePhone, the LG Viewty, the Nokia 6500 Classic and the Samsung SGH-G600.

The N95 and the iPhone weren’t part of the list, which is curious, as they would have given all the other phones listed a run for their money, although whether they would have won the ‘best handset’ award is clearly up for debate.

So, what’s our view on this new award for the W910i, and what was likely one of the considerations for the judges especially considering the other phones that it was compared against? Please read onto page 2.



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