The Government has offered Australia's three mobile operators, and vividwireless, renewal of their existing spectrum allocated on 15 year licences in the late 90s and early 2000s at set prices, while the Government expects to rake in $3 billion.
Mac Pro users want something with a giant high resolution
screen, lots of grunt and they don't skimp on their purchases. If the
latest Mac Pro can help them to do their job better they'll get it.
Similarly, the iMac, with its big glossy screen,
elegant design and easy to use features, is a high-end product that
home (and some case office) users are not going to swap for a notebook.
While many PC users are happy to downsize to a notebook or even a
netbook as long as it can do the job, the iMac is a different kettle of
fish altogether.
The Mac mini, admittedly, has me a little stumped. A couple of years
ago rumours abounded that this little compact device would be
discontinued. However, there are Mac mini owners I know personally that
swear by it. One runs his whole home media centre off it.
The point of all this is that Mac users are probably the most loyal
consumers of a brand in the world. They hate the alternative to a Mac,
and in many cases money is not an issue when making their purchasing
decision.
And for existing users who want to upgrade, if money is an issue, the
Mac they already own probably has good resale value on Ebay.
We'll know more when details of February sales are released but while
the PC market tanks this year and the Mac market will undoubtedly dip a
bit, people will still keep buying Macs.
David Bass
| ComOps, a leading Australian provider of business software products and services, has won a competitive tender to deploy its Salvus safety, r…
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