
If you believe that technology could be bridging the generation gap, think again. According to Deloitte’s first State of the Media report it’s as stark as ever.
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Tony Austin
Friday, 21 November 2008 10:50
They study online Internet activities and pursuits, demographics, Internet evolution, technology and media use, health, family/friends/community, major news events, public policy, e-Gov and e-Policy, education, and work. They report their findings in the form of data sets, presentations, trend charts and reports.
The new report, When Technology Fails, was released on 16 November 2008, says that although information technology is well integrated into the lives of many Americans, gadgets and communication services require, for some, a call for help.
Some 48% of technology users usually need help from others to set up new devices or to show them how they function. Many tech users encounter problems with their cell phones, internet connections, and other gadgets. This, in turn, often leads to impatience and frustration as they try to get them fixed.
This new research from the Pew Research Center’s Internet & American Life Project shows that:
Struggles with modern gadgetry mean less engagement with the services they enable,” said John B. Horrigan, Associate Director of the Pew Internet Project and co-author of the report.
“Time spent dealing with set-up or outages means less time using modern communication services to connect with friends or find information that might help people be more productive.”
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