No. 1 Story

Telstra adds one million mobile services, but Sensis plummets

Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.

read more

NSW logo a no go? Design your own, win $1,000

IT Policy - Government Tech Policy

Is it a lotus..? Is it a waratah..? No, it’s the new NSW Government logo! Crowdsourcing website DesignBay.com has launched an unsanctioned $1,000 contest to re-design the recently bungled NSW Government logo.

DesignBay is offering a first prize of $1000 to the best logo design from any designer or member of the public and is offering to donate the results to the NSW Government and Nathan Rees, Premier of the State.

The contest will run for 30 days and will cost less than 20% ($1000) of the $5000 Nathan Rees reportedly spent on the logo he commissioned. In its first two days, the contest has already generated over 10 alternative creative logos to the $5000 lotus flower, with many more entries expected.

The website hosting the competition is a global marketplace for creative services and is run by 25 year old Sydney based entrepreneur Alec Lynch, who told iTWire “with a logo that represents something important, you can’t rely on individual perspectives.”

“We’ve opened it up to our community of 1400 creative designers from around the world and the Australian public in general. We want to demonstrate that running an open design contest for these sorts of things can get you a better result; something that everyone likes. The government stuffed theirs up.”

The contest follows recent controversy after the newly designed NSW government logo was found to be a lotus, the national flower of India, as opposed to a waratah, NSW's floral emblem.

DesignBay will allow the public to vote on their favourite design and describes the purpose of the contest to help the government get a logo “designed by the people and chosen by the people”.

The contest and the logo designs submitted can be view here: http://www.designbay.com/nsw-logo-contest

Personally, I’m hoping for something incorporating the Sydney Swans, but we’ll see.

Loading comments ...

- sponsored feature -

The Death of Traditional BI: What’s Next?

How to Make Business Discovery Work for Your Business IP PABX BUYING GUIDE

Business Discovery takes its cues from consumer apps. Like Google, it encourages us- ers to hunt for and explore data without worrying about or even noticing the underly- ing technology. Their entire experience is working within an intuitive interface to get real-time, self-service results with only minimal training. ...more