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Former ANZ MD appointed president of SAP North America

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SAP has appointed Geraldine McBride as president of its North America region.
"Geraldine knows our customers, understands the importance of our partners and has the experience needed to lead SAP's next chapter of growth in North America," said Robert Enslin, board member and president of sales. "We're excited to have her back within the SAP family and look forward to her leadership and expertise in this key region."

Ms McBride rejoins SAP from Dell, where she served as vice president and global head for the Applications and BPO Services business, and most recently as vice president of Dell Services for Asia Pacific and Japan.

Before working for Dell, she spent 15 years with SAP in a variety of senior executive and sales management roles, including president and CEO of SAP Asia Pacific Japan, CEO and managing director of SAP Australia and New Zealand, and senior vice president and general manager in North America.

Ms McBride holds a bachelor's degree from Victoria University in Wellington, New Zealand.

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Stephen Withers

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Stephen Withers is one of Australia¹s most experienced IT journalists, having begun his career in the days of 8-bit 'microcomputers'. He covers the gamut from gadgets to enterprise systems. In previous lives he has been an academic, a systems programmer, an IT support manager, and an online services manager. Stephen holds an honours degree in Management Sciences, a PhD in Industrial and Business Studies, and is a senior member of the Australian Computer Society.

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