Internode recruits new media exec

Peter Dinham
Monday, 04 May 2009 16:42

IT People - People

Broadband provider, Internode has recruited a new media executive, who started his career with Telstra, to head up its new media division.

In line with its strategy to use “interesting and relevant content as a service differentiator,” Internode says it has appointed Tom McQueen to lead a 12-person team that “acts as an in-house digital media agency delivering rich content, applications and services via a range of platforms.”

According to the company, the new media division headed up by McQueen, is responsible for managing well-established areas such as the Internode games network and Internet radio as well as new initiatives including TiVo, iPhone apps and chumby.

A company spokesman said Tom McQueen was an experienced Internet professional after a decade working in the new media, broadband and telecommunications sectors. After beginning his career with Telstra he worked for UK digital media agencies, working with clients including Audi and Microsoft.
   
McQueen says Internode media has been set up with a talented team to create great content that both “attracts and retains customers,” and, he adds “as the broadband market matures, Internode will increasingly distinguish itself by offering a richer, easier and more interesting online experience for its customers.”