Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
The company credits that involvement with increasing sales, improved brand awareness, and stronger relationships with business partners. Presumably corporate hospitality is as big in Europe as it is in Australia.
"The sponsorship supports BenQ’s commitment to Europe and ongoing efforts to make BenQ a household name in the region,” said Mr. K.Y. Lee, Chairman of BenQ. "The UEFA European Football Championship is one of the most prestigious and recognisable sporting brands in the world."
In terms of total audience reach, the UEFA championship sits in third place behind the FIFA World Cup and the Olympic Games. UEFA 2004 attracted 7.9 billion viewers worldwide.
"I am delighted to welcome BenQ back to our family of sponsors as a follow-up to its sponsorship in 2004 and I look forward to our successful partnership," said UEFA president and former French soccer great Michel Platini.
David Bass
| For the fourth year in a row, IDC has placed content security provider Websense (NASDAQ: WBSN) at the top of the IDC Worldwide Web Security 2011 –…
How to Make Business Discovery Work for Your Business
Business Discovery takes its cues from consumer apps. Like Google, it encourages us- ers to hunt for and explore data without worrying about or even noticing the underly- ing technology. Their entire experience is working within an intuitive interface to get real-time, self-service results with only minimal training. ...more
Try an easy-to-use set of web-enabled
tools for business-class productivity services. Office 365 provides
anywhere-access to email, important documents, contacts, and calendars
on almost any device.