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Kogan cuts prices, claims other retailers are ripping Aussies off
Brenton Currie
Thursday, 14 July 2011 02:49
Kogan Technologies - Australian startup growing from strength to strength (Credit: Kogan)
The Australian-owned company this week began promoting a number of price cuts across their product range in response to the continuing high Australian dollar which has allowed the firm to reduce costs associated with manufacturing items overseas.
'With the Aussie dollar at an all time high that means just one thing - savings for you! Whilst many other retailers are pocketing this windfall, Kogan is passing these savings directly on to our customers,' an email sent out to Kogan customers this week reads.
As a result of the price cuts, the company now offers savings of up to 50% including a 19'³ LCD television for $199, a 26'³ LED iteration for $309 or 32'³ for $50 more. The company's 6'³ e-reader is now priced at $169 while their Internet Television portal device powered by Android is $179.
It's not the first time Kogan has gone on the attack regarding Australian prices not dropping despite the high dollar. In May, the company put on their company blog a lengthy post regarding their concerns and explaining their stance on the issue.
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