Stan Beer
Sunday, 25 June 2006 20:44
IT Industry -
Strategy
IBM has expanded its Business Transformation Outsourcing (BTO) Centre in Brisbane, Australia to meet the growing demand for multilingual business and technology services across the Asia Pacific region. IBM is opening a 200-seat delivery centre on Queensland's Gold Coast spcialising in business processes such as Customer Relationship Management, Human Resources, and Finance and Accounting for clients seeking to optimise business performance and generate growth.
The Brisbane Centre is a strategic part of IBM’s network of more than
three dozen BTO global delivery centres. By opening a new centre,
located at The Exchange, Varsity Lakes, IBM says it will tap into the
large growing multilingual population of Australia's fastest growing
city, the Gold Coast.
“The ability of IBM Australia to deliver high-value multilingual
business process and transformation outsourcing services to clients
located throughout the Asia Pacific region has been the key to the
growth of the Brisbane centre,” said Randy Walker, IBM’s Asia Pacific
general manager, managed business process services. “Globally, IBM is
focused on amassing the right skills where they exist to deliver the
right services to our clients at the right price. This is an example of
this strategy in action.”
The Hon. Chris Cummins, Minister for Information Technology Policy,
Queensland Government said, “Less than one year after the launch of the
Brisbane BTO centre, with the State Government’s assistance, IBM is
expanding its operation to the Gold Coast.
"IBM continues to bring high value business services, jobs, investment,
and export dollars into the Queensland economy, adding to the critical
mass and international competitiveness of our local services industry.”
The new centre will service clients throughout the Asia Pacific region,
delivering BTO services in five languages: Japanese, Korean, Mandarin,
Cantonese and English. The centre will handle customer relationship
management (CRM) technical support for Lenovo Japan, Australia and New
Zealand in parallel with the Brisbane Centre. IBM's BTO centres will
manage calls for Lenovo Japan, Australia and New Zealand.
According to Glen Boreham, CEO and managing director, IBM Australia and
New Zealand, “IBM Australia has exported more than A$2.8 billion of
product, solutions and services over the past five years. This
represents a significant proportion of Australia’s total exports by the
technology sector The expansion of the BTO centre will help IBM
Australia build its export business and meet its 2005 estimates to
create 1000 jobs in ten years, in line with client demand.”