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Out IBA Health, in iSOFT

IT Industry - Strategy

Australia’s biggest listed health IT company, IBA Health, is changing its name to iSOFT, which is the brand name it uses for doing business in the healthcare industry around the world.
 

IBA Health shareholders have voted to change the company’s name to iSOFT Group Limited, which executive chairman and CEO Gary Cohen told shareholders would enable the company to “build on the goodwill associated with one of the world’s leading health IT brands, iSOFT.”

The company’s shares will trade as iSOFT Group on the Australian Securities Exchange, under the code (ASX:ISF) from this Friday, 8 May.

Speaking to shareholders at the company’s new Sydney headquarters, Gary Cohen said the decision would align the company’s name with its major brand and embrace a common identity among shareholders, customers and employees.

“The time is right for the company’s name to reflect this powerful brand and leverage our footprint across 38 countries. We have already implemented the iSOFT name among all our strategic products, and have relationships with some 13,000 customers.”
 
Cohen said the proposed name change coincided with a particularly dynamic period for the company, and he was “delighted that so many shareholders chose to take up their entitlements as part of our rights offering last month.”

“We were also recently included in the benchmark S&P/ASX 200 Index at about the same time as we moved into our modern new headquarters. These changes coincide to reflect our status as one of the world’s biggest health IT companies.”