Asus expands Eee distribution

Stephen Withers
Monday, 14 January 2008 06:16

IT Industry - Strategy

Possibly reflecting increased supply of its popular subnotebook, Asus has announced the Eee PC will be available through mass-market outlets.

The first batch was sold exclusively through Myer, but the retail roster has been expanded to include Betta Electrical, David Jones, Good Guys, Harvey Norman, JB Hi-Fi, Officeworks, Retravision, and WOW Sight & Sound.

The initial stocks of the $A499 device sold out at Myer capital city stores within three days.

"The Eee PC has taken Australia by storm, fascinating the public and captivating the media," said Ted Chen, managing director of ASUS Australia.

"Due to the tremendous enthusiasm the Eee PC has generated, ASUS is pleased to be extending distribution to Australia’s major retailers to meet consumer demand."