Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
In addition, identifying individuals with the creativity, ability and a
determination to overcome corporate inertia and take new ideas to
action is paramount for IT to deliver business innovation. In a poll
at a recent Gartner Symposium, 80 percent of respondents said this is a
priority, however, only 20 percent had a systematic innovation program
in place.
Mr Mahoney highlighted that climate change,
whether real or a widespread perception, is a strategic discontinuity
which enterprises, their IT organisations and IT vendors must respond
to. “CIOs need to make sure they get their own house in order by
setting targets for IT's contribution to electrical efficiency,
recycling, travel reduction and equipment lifecycle management,” he
said. “They should also add environmental sustainability to their list
of equipment, services and vendor selection criteria.”
Gartner’s advice on what CIOs should do MORE of in 2007
4. Help HR become strategic
5. Improve frontline business experience
6. Re-establish visibility of total enterprise spend on technology
Social networks, collaboration, remote working, collective intelligence
and web 2.0; the range of socio-technical phenomena allowing people to
interact, create value and contribute it in new ways is changing fast.
This will transform the nature of business organisation, labour supply,
rights and responsibilities.
According to Mr Mahoney, “If marketing was the department to partner
with in the first wave of Internet transformation, HR is the function
to get on-side as the second Internet ‘revolution' washes across your
bows. The global talent wars of the next few years will depend on the
ability to absorb and exploit revolutionary technical change. CIOs
should expect to face a lack of comprehension from the HR department in
2006, however, his or her challenge is to overcome that.”
CIOs should also consider a scheme to get the IT leadership team into
frontline jobs for at least one week each year to experience the daily
realities of how the business operates. Over time, this transforms the
business’ perception of the IT organisation's commitment and reveal
powerful new insights on issues like system utilisation and change
management priorities.
Gartner’s advice on what CIOs should STOP DOING in 2007
7. Returning savings from cost efficiencies
8. Treating IT governance as procedure
9. Obsessing about the minutiae of technology
CIOs have become masters at managing and reducing IT costs. While
sometimes essential, Mr Mahoney warned it has become damaging to longer
term strategies for growth and leads to under-investment in
infrastructure.
He said, “We recommend that CIOs tag savings from one area, for direct
application in another. Be specific; ‘savings made from server
consolidation will be used to upgrade sales force laptops in quarter
three’. Start reporting regularly on business value delivered for
completed projects and make simplification a mantra. This isn't the
same as cutting IT costs, it means redesigning business processes for
less complex and expensive systems.”
Mr Raskino added, “CIOs also need to lead by example and stop the
organisation repeatedly discussing technology minutiae. All the noise
around Microsoft Vista is a good example. Make your decision about a
technology and then stop debating it. Too many IT organizations waste
energy in endless discussion loops, distracting attention from far more
important issues.”
Gartner’s advice on what CIOs should learn in 2007
10. Get 'hands on' with new trend-leading technologies
Immediate priorities often prevent IT leaders from taking time to
experience new trend-leading technologies for themselves. This often
means they can't create the concrete business benefits that these
imaginative possibilities stimulate. Mr Mahoney highlighted the
following technologies to get 'hands-on' with in 2007:
o 3D printing
This is not new, but the technology has been advancing in quality over
the last few years and printer costs have fallen substantially. They
build real physical versions of 3D computer designs layer by layer in
materials like ABS plastic.
o Social information analysis tools
The next big wave of productivity gains will come from improving the
efficiency of non-routine, knowledge work such as discovery,
innovation, collaboration, leading and learning. Many online systems
have supported simple aggregation and sharing of content. Now, tools
which analyse those social interactive processes and generate second
level insight are starting to evolve.
o Newer high-level programming languages
Attempts to make programming languages easier to learn, simpler to use
and more powerful in their features continue. Gartner believes it is
important to know what the new generation is being introduced to and
what some of the more advanced end-users in the organisation can get
their hands on.
o Virtual communities
These are already familiar to many young people in developed countries.
They are not just games, but increasingly relate to social, business,
political and entertainment environments. Virtual worlds in themselves
are becoming big business.
Mr Raskino added, “To avoid getting hijacked in meetings and corridors,
CIOs need to form their own view of these emerging technologies”.
In summary he said: “Just like losing weight, giving up smoking and
reviewing your superannuation – there are some important things in IT
leadership without deadlines that never quite seem to get done. Set
them as 2007 resolutions before it’s too late.”
David Bass
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How to Make Business Discovery Work for Your Business
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