Home Industry Market Amdocs release new cloud UC solution
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Customer experience systems and services provider, Amdocs, has released a cloud-based Unified Communications solution which brings together messaging services, video and voice over IP (VoIP) calling, inside a service provider-branded app.

Amdocs Vice President of Product and Solutions Marketing, Rebecca Prudhomme, said the solution allowed service providers to quickly launch services to compete with over-the-top (OTT) offerings, “strengthening their relationship with customers and allowing them to better monetise the opportunity.”

According to Prudhomme, until now, the over-the-top players have led the mobile video, messaging and VoIP communications market, “eroding service providers’ revenues and undermining the relationship with their customers on basic communication services.”

“Service providers have the opportunity to strengthen their ownership of voice calls to cover VoIP and video conferencing with their own branded solution. By providing a unified launch pad for all their customers’ communications, across multiple platforms and media, service providers can increase their customer loyalty.”

Prudhomme said the solution, accessed via iOS and Android device apps or through a web portal, was compatible with the GSMA’s Rich Communication Services (RCS) standard, providing future-proofing, as well as existing social networks, including Facebook, Twitter and LinkedIn.

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Peter Dinham

 

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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