IDC software analyst, Vanessa Thompson, says that over the next five years, to 2015, the compound annual growth rate (CAGR) for end-user query and reporting services (EUQR) will be 8.1 percent.
"The sheer number of records available to be analysed, search indexing, email messages and company records, can be stored and managed but it is the complexity and granularity of those data sources is challenging current reporting and analysis environments."
According to Thompson, the evaluation of activities, business processes, and industries that give rise to Big Data use cases will be married with the current investment in BI and analytics technologies of businesses in Australia, providing insight into immediate opportunities for Big Data analysis for supply-side vendors.
"Applications that access, manage, and analyse all types of information are being adopted quickly in Australia, with end user requirements driving tool selection," says Thompson. "Current business pressures mean that use of fit for purpose Business Intelligence tools will remain the status quo in the near term but the pressure to remain competitive will force future investment."