Home Industry Market Spreets launches app for iPhone with 'voucher wallet' capabilities
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Australian group buying site, Spreets, has launched a new app for the iPhone with a 'voucher wallet' function which the company says lets users manage all their purchases, from any group buying site, not just Spreets, by aggregating all deal vouchers in a single accessible place.

According to Spreets' CEO, Dean McEvoy, research has shown that group buying customers often buy deals from numerous sites, making it difficult for users to keep track of vouchers from multiple sources.


As well as being able to purchase deals on the go, McEvoy said the voucher management function, or 'voucher wallet', allows users to schedule reminders for booking times and voucher expiry dates for vouchers purchased from any group buying provider.

McEvoy said the app also delivered an 'easy browsing and purchasing experience' for Spreets deals, with users able to sort deals according to the percentage they will save, or by category to make it easier to find the deals they're interested in.

'We wanted to do something different with this app that helped take customers' mobile deal experience to the next level. Of course you can still do all the usual things, like easily purchasing deals on-the-go, but this app goes beyond what has been previously available to group-buying customers.

'From a consumer's perspective this isn't a Spreets app - this is a group buying app and by including the ability to bring all your purchased deals together in the one place we're leading the way in mobile group buying.'

McEvoy said the launch of the app was the next step in addressing the needs of the Spreets' 'rapidly expanding mobile audience,' and he claimed that in the past year, the number of people visiting the Spreets mobile site had increased by over 230 percent, with revenue growing by 125 percent.

The new Spreets' app for iPhone can be downloaded from the iTunes store.

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Peter Dinham

 

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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