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The Australian Information Industry Association has raised concerns that the importance of ICT in helping to develop and implement clean energy options has not been taken sufficiently into account in the report of the Clean Energy Finance Corporation (CEFC) Expert Review just released.

According to the AIIA CEO, Suzanne Campbell, the CEFC has not 'suitably addressed' nor fully considered ICT solutions, adding that there was a 'glaring omission' in the GEFC report, which only 'indirectly singled out ICT solutions as examples of energy efficiency technologies."

The Federal Government has announced it will support all the recommendations of the report by the CEFC which will manage a $A10 billion investment fund designed to deliver new sources of funding for "renewable energy, low-emissions and energy efficiency technologies", and Campbell has urged the government to 'more explicitly and directly include appropriate ICT solutions in the CEFC investment parameters now being considered."

"The ICT industry has the expertise, tools and skills that are pivotal to achieving the stated objectives contained in the report.'

Campbell also says that there is clear evidence from multiple studies and experiences globally that 'appropriate and targeted investments in sustainable ICT solutions by government, business and consumers can reduce carbon emissions within a developed and digitised economy by anywhere between 10-15 per cent by 2020 over 2008 levels.

"This is greater than the current emissions reduction target set for Australia by the Federal Government. Information and communications technologies are a source of greenhouse gas emissions but appropriate use of ICT can abate far more emissions than ICT itself produces."

Campbell said some examples of ICT solutions that could reduce emissions and improve Australia's environmental sustainability included 'management software to measure, monitor and report on greenhouse gas emissions by business and intelligent building management software which adjusts environmental controls dynamically to suit conditions and building use, reducing their environmental impact.'

"There are many other examples including optimised supply chain and logistics solutions and smart energy grids that determine demand and adjust production to achieve efficiencies and reduced energy use.'

The AIIA chief also said that with the National Broadband Network being deployed, there would be 'vastly increased opportunity for solutions to be developed and implemented in a wide range of areas."

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Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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