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Cloud alliance sides with Optus on copyright

OzHub, the Macquarie Telecom-led cloud computing alliance, has come down firmly on the side of Optus over the copyright controversy surrounding Optus TV Now, warning that any moves to change the law "risk branding Australia a global luddite state."

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i am Safe iPhone app take-up in 50 countries

IT Industry - Market

The Australian-developed iPhone application, i am Safe, that can be used by iPhone users anywhere in the world to alert family or friends when they are in trouble, now has users in more than 54 countries just five and a half weeks after becoming available on the iTunes App Store.

As iTWire reported last month, a  small start-up company, Xpertise Mobile, working out of a house in the trendy, ‘artist-quarter’ inner-Melbourne suburb of Fitzroy, has developed i am Safe, which can be activated with the single touch of a button to immediately alert up to five friends or family that you need help. It also shows them where you are on a map and also make audio recordings of any incident and downloads them to the server immediately.

The originator of the idea, IT industry veteran, Tim Hine, who is also CEO of Xpertise Mobile - and his team of three programmers, one architect and a graphic designer - developed i am Safe after Hine was triggered into action when, like all other Australians, he was appalled by the events surrounding the disappearance and subsequent death in Croatia of Melbourne girl, Britt Lapthorne.

Hine said today that when Britt Lapthorne’s father, Dale Lapthorne was told about the take-up of i am Safe in 50 countries he said "this can only be a good thing.   All young people, in fact everyone would benefit from having i am Safe on their phone. I am convinced if Britt had had i am Safe on her phone at the time, there is a distinct possibility she may not have lost her life.   You see, like most young people today, her phone was an extension of her person and she could possibly have taken steps to alert someone, sending her position at the very time she found herself in trouble."

According to Hine, “several large organizations, with concerns for the security of outreach and field workers have approached Xpertise Mobile to adapt i am Safe for use within their businesses.  

“When their staff go out into the community on home visits, or to rural areas, it is comforting to know they can alert colleagues for assistance instantly, if the need arises. As well as displaying their position on a map and downloading recordings of everything happening around them, in real time.”

Hine says each i am Safe App sold overseas means “recognition for Australia on the global technology platform as well as export earnings, no matter how small. Very soon, i am Safe will be converted from just the iPhone environment, to sit on other mobile phone brands and handsets, making it available to practically everyone."

Hine said  i am Safe is available for download now from the iTunes App Store, priced  at US$6.99, and users can still download it at the promotional price at a cost of US$4.99, with the application  activated for the price of the download.   Recharges can be purchased through the app on your iPhone.

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