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PC sales growing again - Apple beats the industry

IT Industry - Market

Industry analysts are predicting Apple is about report higher quarterly sales than previously expected, usefully beating the industry average. But at least the rest of the industry is growing again.

They may differ in the detail but multiple analyst firms are tipping that Mac sales for the quarter ending September 2009 rose faster than the industry average as well as showing useful year-on-year growth.

Gartner estimates that Apple shipped 1,572,000 Macs in the US alone, taking an 8.8% market share. This represents 6.8% unit growth from the year-ago quarter.

IDC's US figure is slightly higher at 1,640,000 Macs, and that estimate gives Apple 9.4% of the market with 11.8% year-on-year growth.

Either way, it's substantially better than the 3.9% (Gartner) and 2.5% (IDG) estimates of total PC market growth.

Still, any growth is welcome given the state of the economy during the last year or so. IDC previously recorded global unit sales declines of 6.8% and 2.4% in the first and second quarters of 2009. Apple returned to growth in the second quarter.

According to Computerworld, IDC vice president of clients and displays Bob O'Donnell said "Their [Apple's] sales just seem to defy all logic."