Brennan cloud channel program for resellers

Peter Dinham
Wednesday, 14 October 2009 05:08

IT Industry - Market

Mid-market vendor, Brennan, has launched a cloud multi-tiered channel program that it claims gives resellers a “quick and low risk alternative” to offer to their customers.

Brennan’s first release under the new cloud computing program is an Infrastructure-as-a-Service (I-a-a-S) solution.

According to Brennan’s managing director, Dave Stevens, the cloud computing channel program offers a range of options for resellers from basic referral to a distributor reseller model, built to offer resellers a choice of branding options, end-user pricing, client contracting, and commercial terms.

“As the first vendor to offer a fully scoped out channel model for cloud computing services we have invested heavily in building out the right infrastructure to support the delivery of our cloud solutions and are equally committed to ensuring we have in place a best in breed channel program that supports the needs of resellers.
 
“As businesses look at ways to reduce costs and improve efficiency, Brennan believes this Infrastructure-as-a-Service channel offer, provides a ‘silver lining’ to resellers looking to extend the value they can offer their clients with new solutions, whilst building a recurring revenue stream of high margin business, without the risk or upfront cost required to build their own network infrastructure.

“Why ask clients to purchase hardware to run applications when they can utilise a virtual platform which delivers greater flexibility and scalability and is more cost effective than a physical server architecture model?” Stevens said.

Signing on to the program as Brennan’s first cloud channel partner, Ian Whiting, CEO of Markinson Business Software Solutions, supports Steven’s view, saying that “adding I-a-a-S to their solutions suite is a natural extension and provides a cost effective alternative for clients seeking greater flexibility.”