No. 1 Story
ACCC clears Optus to scrap HFC network and use NBN instead
The ACCC has cleared, provisionally, the proposed deal between Optus and NBN Co under which Optus is to be paid around $800m to shut down its HFC network and transfer customers onto the NBN. read moreMobile content consumption growth on social networks
Peter Dinham
Sunday, 31 May 2009 11:17
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According to Teh, mobile information services, including
news, search engines, location-based navigation, thesaurus and such,
raked-in revenues of US$5.2 billion (17.9) percent of total premium
content market) in 2008, whilst other premium content services such as
mobile commerce, mobile banking, mobile e-mail, mobile advertising,
accounted for 37.7 percent (US$10.9 billion) of revenues last year. “This is further driven by greater use of mobile Internet, the maturity of mobile networks and flat-rate data plans, prompting consumption of premium content.”
According to Teh, “inexpensive, simple and ubiquitous messaging will continue to be the primary contributor to mobile data revenues, at least for the next two to three years. Premium content however, especially mobile entertainment applications, are becoming hugely popular.
“By 2012, content revenues could well outstrip messaging revenues - if the main challenges of often unclear [content] purchase and pricing mechanisms, as well as non-transparent mobile data charges can be overcome,” he adds.
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