VOIP roll out for Carpet Call with 3Com deal

Staff Writers
Tuesday, 24 February 2009 09:05

IT Industry - Market

A voice over IP phone system (VOIP) has been implemented by 3Com in the Queensland and Western Australian offices of flooring retailer, Carpet Call, with a national roll out to all offices and stores to follow.

3Com today announced the finalisation of the initial implementation with later roll out of the VOIP system to 60 store locations.
 
Carpet Call’s national IT manager, David Watherston, said that one of the deciding factors for selecting 3Com was its support of open standards technology.
 
Watherston said the fact that 3Com does not use proprietary technology meant that other handsets were compatible and, “for a growing company like Carpet Call, it is very important that we aren't locked in and that we were able to choose the best and most appropriate technology for our current and future needs."
 
Grant Howe, 3Com country manager for Australia, said its VCX platform allowed for a tailored instant messaging service that enabled employees to communicate with their far-flung colleagues and customers more efficiently.
 
The VCX also provided videoconferencing capabilities, which, according to Howe, had proved to be very important to a visually-driven company such as Carpet Call as it needed to share information about fabrics and flooring textures.
 
Watherston said Carpet Call's previous 10- year-old PABX system was not equipped to support the company's evolving needs such as more granular reporting and direct inward dial functionality as well as a converged solution for video calls and IM.

Grant Howe said 3Com had initially implemented a standard 3Com phone system for Carpet Call, but, by becoming familiar with the business environment, “we were able to quickly recognise the type of ICT systems that would best help the Carpet Call to meet its communications objectives."