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NZ's Trade Me optimises operations with F5 gear

IT Industry - Market

New Zealand's largest online marketplace, Trade Me, which also claims to be the country's most popular web site, has implemented F5's Viprion application delivery controllers (ADCs) to manage growing access volumes.

It has also purchased F5 BIG-IP Local Traffic Manager, BIG-IP Global Traffic Manager and BIG-IP Application Security Manager to secure, optimise, and deliver its applications.

Trade Me claims more than two million registered members, and more than four million visitors per month. "This is a strategic investment for Trade Me," said David Wasley, Trade Me's head of infrastructure. "We're already New Zealand's most popular website, accounting for 68 percent of domestic traffic and F5's application delivery networking solutions and expertise will now become our technological linchpin as we continue to expand our operations and offer innovative services to our users."

Trade Me will use F5 systems to offload its compression, SSL, and image caching functions from its application servers in expectation of reducing current load by 25 percent. Trade Me operates from data centres in Auckland and Wellington and F5's BIG-IP GTM will route web users to the closest or best-performing data centre. Wasley said he also expects to use F5's BIG-IP ASM solution to increase the security of Trade Me's operations by preventing the circumvention of Trade Me's processes without requiring application changes.

The F5 Networks iRules scripting language also enables Trade Me to customise how it intercepts, inspects, transforms, and directs inbound or outbound application traffic. According to F5, "iRules provides Trade Me with unprecedented control to directly manipulate and manage any IP application traffic."
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