Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
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Stan Beer
Thursday, 04 November 2004 13:00
McPherson's Limited has announced the sale of its telephone directory printing subsidiary McPherson's Enterprises to a subsidiary of PMP Limited for $16 million. MEPL produces 50% of Telstra's telephone directories with a contract which runs to June 2009.
McPherson's managing director, David Allman, said that McPherson's had received a very attractive offer and it was undoubtedly in shareholders' interest to accept it. He added that directors had taken into account the lack of growth prospects for the business and uncertainty about the business after June 2009 when the current Printing Agreement with Telstra expires.
We wonder if the uncertainty that Allman is talking about concerns the viability of the future of printed telephone directories in the wake of the online era. Our view is that big fat telephone books are about as archaic and wasteful of our planet's resources as big fat newspapers in an age where information is available at the touch of a keyboard.
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