Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
The number of mobile PCs with access to the Internet via cellular networks is growing rapidly but cellular operators have few offerings specific for this market. Ericsson and Intel aim to change this with a new collaboration.
According to Bert Nordberg, executive vice president, Ericsson, "The mobile PC with embedded mobile broadband represents an exciting and strong revenue opportunity for mobile operators, both for access and services.
Ericsson's key contribution will be its expertise and market strengths in two key areas:
- mobile broadband technologies for the carrier market, especially the emerging HSDPA and HSUPA high speed downlink and uplink packet data technologies for 3G WCDMA networks;
- The IP Multimedia Subsystem (IMS), the architecture for building applications that span both fixed and mobile networks.
Intel on the hand will contribute its Core microarchitecture for mobile clients and services.
Their target market is mobile network operators who will be offered integrated solutions that will enable them to provide "attractive mobile broadband service packages for both enterprises and consumers using the mobile PC." The two companies "aim is to accelerate the market adoption of multimedia services such as enterprise, communication and collaboration, interactive TV, gaming, music, community networking and professional applications." Solutions will be based on open standards and designed to be deliverable over different wireless technologies.
The collaboration will also include marketing and technology enabling programs for independent software vendors (ISVs) to assist them to "develop, validate and bring to market multimedia applications for mobile networks." The two companies will provide the software community with development tools, early access to systems, training and validation support at global solution centres in an effort to speed up time to market for new applications.
David Bass
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