Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
Destra Corporation (ASX: DES) is to sell its web hosting division to a new digital and interactive marketing communications company, BlueFreeway for an expected $18 million cash and approximately $2 million in BlueFreeway shares, pending a successful public float and listing of Blue Freeway on the ASX in late 2006 or early 2007.
Destra CEO, Domenic Carosa said: "The capital generated from the sale of destra Hosting will be used to further strengthen destra's balance sheet and used for acquisitions of profitable digital media businesses, which is in line with our stated corporate strategy."
Destra chairman Carl Olsen added: "It is the intention that BlueFreeway and destra will enter into a strategic alliance for co-marketing and reciprocal provision of hosting and communication services, as well as online media services. Destra board member, Paul Choiselat will join the BlueFreeway board on completion of the sale.
BlueFreeway is a recently formed digital and interactive marketing communications company which intends to offer a full suite of products and services. it was co-founded by CEO Richard Webb, formerly CEO of Citect a global industrial automation software company which was sold to French listed industrial conglomerate Schneider Electric earlier in the year.
Webb was formerly president of Asia Pacific and Latin America of Nielsen//NetRatings, a post he took on following the sale of the global web analytics and market intelligence company, Red Sheriff, which he lead for five years before selling it to Nielsen.
Webb said that BlueFreeway intended to consolidate a number of specialist interactive marketing agencies under the BlueFreeway brand. "The proposed acquisition of the destra Hosting business, with a customer base of around 13,000, provides BlueFreeway with the opportunity to cross-market and grow our technology platforms and digital and interactive marketing communication services."
David Bass
| For the fourth year in a row, IDC has placed content security provider Websense (NASDAQ: WBSN) at the top of the IDC Worldwide Web Security 2011 –…
How to Make Business Discovery Work for Your Business
Business Discovery takes its cues from consumer apps. Like Google, it encourages us- ers to hunt for and explore data without worrying about or even noticing the underly- ing technology. Their entire experience is working within an intuitive interface to get real-time, self-service results with only minimal training. ...more
Try an easy-to-use set of web-enabled
tools for business-class productivity services. Office 365 provides
anywhere-access to email, important documents, contacts, and calendars
on almost any device.
Latest Headlines from IT INDUSTRY
