Home Industry Deals Are BYO devices the answer to IT consumerisation challenge?: report
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The multibillion dollar question in the Australia and New Zealand ICT industry is what path CIOs and IT decision-makers will take to tackle the consumerisation of IT, according to one major anlayst firm, which suggests that the implementation of bring-your-own-device (BYOD) policies is now viewed by the market as one answer to solving the dilemma.

IDC market analyst infrastructure for the ANZ region, Amy Cheah, says that an increasing number of CIO and IT decision makers are feeling the pressure to transform and conform to the top-down push by executives and bottom up demand from the general employees to support consumer technologies such as media tablets and smartphones.

"Widely publicised and high-profile BYOD case studies are further adding to the peer pressure. One in every two organisations are intending to deploy official BYOD policies, be it pilots, or partial- to organisational-wide rollouts, in the next 18 months."

Cheah says, however, that there is a 'disconnect between the assumptions and expectations held by CIOs and IT decision makers '” and commonly by supply-side organisations '” and the majority of employees when it comes to consumer technologies, device usage, and responsibility.'

IDC's Next Generation Workspace Ecosystem research has found that only two out of 10 employees want to use their own device for work and for personal use, which Cheah says means that corporate devices are still desired by the majority.

For CIOs and IT decision makers intending to deploy BYOD strategies, Cheah says the result will likely be a broader range of devices and operating systems (OS) connecting to the corporate network at a more frequent rate, considering the shorter life cycle of many consumer devices. 'This will be complemented by more frequent upgrades of OSs and the need to ensure that application performance as these upgrades occur.'

"Whilst many expect BYOD to help reduce costs, these shorter life cycles will need to be managed carefully in order to mitigate any blowouts in support, application modernisation, and lost employee productivity," Cheah adds.

IDC says that unless BYOD strategies are fully supported by the majority of employees in any given organisation, the deployment of such a policy may be simply problem shifting, and the analyst firm says its research found that device policies that are flexible and accommodating of all parties' preferences are more likely to be successful. 'In other words, 'choice' will be a defining characteristic of successful device policies in the future,' IDC concludes.

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Peter Dinham

 

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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