TransLogix solution for WA logistic group

Gordon Peters
Tuesday, 31 August 2010 14:04

IT Industry - Deals

Western Australian logistics company, All Earth Group, has successfully deployed TransLogix’s integrated sapphire transport management software suite across all of its business units.

All Earth Group director of administration and finance, Heidi Dauth, said the company assessed in detail all available offerings from more than half a dozen providers, and that the TransLogix sapphire suite was selected as “it was the only one that could do what we needed across ERP, transport, accounts and personnel.”

“We had considered building our own system but the risks were too great and TransLogix offered us the security of a well proven product. Because we don’t do simple A-to-B transporting, Sapphire was the only solution that met the quirks of each business unit and brought them together for our accounting purposes.”

Operating a waste transfer station in Perth's eastern suburbs, All Earth Group receives and recycles more than 70 percent of inert and green waste into construction, civil and landscaping products. All Earth recycles more than 70 percent of that waste.

According to Dauth, the company’s set of spreadsheets and basic accounting package had worked very well, “but we’d outgrown them. It was time to replace many with one automated and fully integrated system. We needed to know we had integrity in the data we were relying on, we needed better reporting and to reduce revenue leakage.

Dauth said the group identified that maintenance of the old system, which relied on two key individuals, could be easily jeopardised and opened the business to a high degree of risk: “If we’d ‘eaten the same salmon’ we would have been in deep trouble. As an enterprise owner, your competitive advantage is in your business model and in today’s environment you must embrace technology to leverage that advantage. But you can’t rely on software to create ideas or your differentiators. We needed an IT partner to meet our business, not make us fit them.”

TransLogix CEO, Anselm Waterfield, said All Earth Group was an excellent example of what can be achieved ‘out of the box’ from the “deep functionality and high degree of flexibility available from Sapphire. Now the core modules are bedded down providing one version of the truth across the business, we look forward to deploying more ‘smarts’ to drive further efficiencies and help All Earth build its competitive advantage.”