Domino's Pizza delivers unified telecoms with Avaya

Stan Beer
Wednesday, 12 November 2008 11:56

IT Industry - Deals

Publicly listed pizzeria franchisor Domino’s Pizza has opted to implement an end-to-end Avaya Unified Communications System to provide integrated IP telephony, mobile communications and video conferencing services for its corporate staff and European network.

Dominos is the largest pizza chain in Australia and is the master franchisor for the Domino’s brand in Australia, New Zealand, France, Belgium and The Netherlands, with more than 748 stores and 16,000 staff.

Unified communications was a key driver in moving to an integrated IP telephony environment from a legacy telephone system that could no longer meet the demands of its fast-paced business. It was a no-brainer, said Domino’s Chief Information officer Barry Wiech.

“Consolidating our systems to provide better tools such as mobility and videoconferencing will provide us with significant productivity gains,” said Wiech.

“Our whole strategy is around reducing communications clutter. We turned to Comlinx and Avaya to bring email, instant messaging, desk and mobile phones together in a consolidated environment.”

The new integrated platform will be rolled out in December 2008 by Avaya reseller BusinessPartner Comlinx for about 160 corporate staff that support hundreds of franchise and corporate stores across 488 locations in Australia and New Zealand with plans to implement IP-based video conferencing capabilities across its European network. The Avaya platform was selected over competing solutions from Cisco, LG and Alcatel.

“In addition to the productivity gains, there are immediate tangible cost savings too,” said Wiech.

“We can eliminate our outsourced help desk call centre software and bring it back in-house, and grow the system as required without having to make a huge financial investment in underlying network infrastructure. The Avaya unified communications platform is future-proof.”

“It was important that we deploy a better communications platform because we were spending a lot of money on mobile phone calls, flights and accommodation for our corporate staff,” he said. “The Avaya technology not only reduces those costs, but will allow our staff to communicate more effectively.”

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