Gibson partners with Intel, HP and Cakewalk

Stan Beer
Tuesday, 04 October 2005 11:00

IT Industry - Deals

Digital technology and six string guitar rock music look set to make peace with the announcement of a partnership between giants from both spheres.

Worldwide music group, Gibson Guitar, has announced a partnership with Intel, HP and Cakewalk to bring a high-powered and innovative experience to the 119th Audio Engineering Society (AES) convention to begin in New York in three days.

Gibson said in a statement issued in New York that Cakewalk’s new SONAR 5 which presents a mix environment with true end-to-end 64 bit signal path and HP’s xw 4300 workstation powered by Intel’s latest dual core processors will be on display at the AES convention which will run from 7 to 10 October.
 
Gibson Guitar’s own Bart Walsh will perform in the AES Pavilion #872 throughout the four day convention. Performances are scheduled daily at 11am, 1:30pm and 4pm. Guests will have the opportunity to rock to the sounds of a Gibson Les Paul.
 
Gibson says its Digital Guitar, which it claims is the most innovative change to the electric guitar in over 70 years, will also be on display and demonstrated at the Technology Rocks Pavilion throughout the conference.
 
The AES, now in its fifth decade, is the only professional society devoted exclusively to audio technology. Its membership of leading engineers, scientists and other authorities has increased throughout the world boosting the society’s stature.

Gibson, founded in 1894, is known worldwide for producing classic models in every major style of fretted instrument, including acoustic and electric guitars, mandolins and banjos.