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Our Blogs The BeerFiles Why record companies fear Apple
Our Blogs The BeerFiles Why record companies fear Apple | Why record companies fear Apple |
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| by Stan Beer | |
| Thursday, 15 February 2007 | |
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Seriously though, late last year Apple itself gave a few of us media folk a glimpse of why record companies fear the computer turned consumer electronics company. At the Apple Australia Christmas party in Sydney, a young band treated us all to a couple of songs. They were pretty good and in between songs the lead singer gave the obligatory Apple plug. However, what he said was actually pretty interesting. It turns out that the band was unable to get a contract with a record label but was able to sell its music through iTunes. "We want to thank Apple and iTunes for enabling us to get our music heard," he said - or words to that effect. And there in a nutshell is why record companies fear, or should fear, Apple, Microsoft or anything other company with the resources to put up an online music store with global reach. |
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