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Telecommunications Mobile TV: "it's a Sneric", say Sony & Ericsson
Telecommunications Mobile TV: "it's a Sneric", say Sony & Ericsson | Mobile TV: "it's a Sneric", say Sony & Ericsson |
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| by Stuart Corner | |
| Friday, 24 November 2006 | |
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"It plays to the strength of both companies," Eric Siereveld, Sony Europe's director of professional solutions, was reported saying. He claimed Ericsson was the lead supplier of mobile TV networks, while Sony has a lead in TV receiving equipment Associated Press reported that the two companies demonstrated a number of solutions they expect to become commonplace in home entertainment, including systems where film footage and pictures can easily be sent between a regular TV and a mobile phone, allowing friends and family members to share footage with the press of a button. Such solutions - based on the Digital Living Network Alliance (DLNA), a cross-industry standard for allowing digital devices to share content through a home network - could hit the market by the second half of 2007, Nordlof said. Ericsson and Sony will also work together to create new software to power such DLNA-based home networks, he said. These developments follow Ericsson's announcement in September of a restructuring into three "more customer-oriented" units: Networks, Global Services and Multimedia with the main aim being to strengthen its ability to exploit the growing market for the delivery of multimedia services, especially to mobile devices. The new organisation will be in effect as of January 1, 2007. |
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