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Technology Lifestyle Microsoft’s Vista and Office 2007: bad news for pirates
Technology Lifestyle Microsoft’s Vista and Office 2007: bad news for pirates | Microsoft’s Vista and Office 2007: bad news for pirates |
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| by Alex Zaharov-Reutt | |
| Friday, 24 November 2006 | |
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Page 2 of 2 It’s Microsoft against not only the software pirate ‘rebel’ insurgents, but all those other companies offering free, cheaper or just different alternate versions, like Mac OS X against XP and Vista, Corel’s Wordperfect Suite against Office or Google’s Docs and Spreadsheets against office. Featured Whitepaper
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But if this happened on any scale again, Microsoft would theoretically scramble to fix it as quickly as possible, especially if it was widespread, as news would leak and people would report problems to journalists if they didn’t get any positive action to fix the problem. With much of the world’s software empires having some form of pirate user base, with Windows and Office being two big examples of software that has always been highly pirated, people used to using Microsoft software free of charge to save a few bucks will either have to put up with older versions, actually pay for a licensed copy, try a free or a cheaper alternative, or play the piracy game with Microsoft and the software coders that try to get around the protections. The goal of a PC on every desk, while not globally fulfilled with billions yet to use a PC, has been nevertheless so successful that it has still given Microsoft billions of dollars in revenues and profits, while giving users all kinds of new capabilities even if they were intertwined with the occasional Blue Screen of Death. One school of thought says that Microsoft would sell hundreds of millions more copies if only the software was cheaper – imagine if Windows Ultimate was only US $99. Why wouldn’t you buy it? At US $399, and $759 in Australia, it’s not hard to imagine why pirates might want to avoid paying. But in a free market, a company is free to charge what it chooses, with competition providing the incentive to keep prices low. But even with free operating systems and alternate office suites, browsers and plenty of other free or inexpensive software out there, Microsoft is still the people’s choice with a 90%+ installed user base. Yes, part of the user base was made up of pirate copies, but that helped, over the years, to turn Microsoft software into the most widely used standard. Of course, hundreds of millions of legitimate sales did that too, with Microsoft reaping rich rewards and becoming the world’s No.1 software company. Now that most users are connected to the Internet, Microsoft can enforce the licensed use of their software much more easily than ever before. If you’ve pirated in the past and want to keep on using Microsoft’s latest software, well... this time around, you might just find yourself paying, whether by buying retail copies, or getting Vista and Office pre-installed (at much cheaper rates than boxed retail copies when subtracted from the cost of the hardware) on a brand new desktop or laptop PC. {moscomment} |
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