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Information Technology News Google launches customizable search service
Information Technology News Google launches customizable search service | Google launches customizable search service |
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| by Stan Beer | |
| Tuesday, 24 October 2006 | |
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Organizations or individuals can go to www.google.com/coop/cse and select the websites or pages they'd like to include in their search index. Users can choose to restrict their search results to include only those pages and sites, or they can give those pages and sites higher priority and ranking within the larger Google index for their site. Users can then customize the look, feel and functionality of their search engine. "We want to make it easy for anyone to create a search engine about all of their favorite topics, without needing a Ph.D.," said Marissa Mayer, Vice President of Search Products and User Experience. "Everyone – businesses, organizations, moms, dads, teenagers, and teachers – can harness the power of Google technology to create a personalized search experience that reflects specific knowledge and interests." As an option, Custom Search Engines can also be monetized through the Google AdSense program to generate revenue. According to Google, a number of sites have already created Custom Search Engines. Intuit's JumpUp.com site, which provides information and resources to small businesses, is combining a Custom Search Engine with its experience in small business to provide useful resources on the Web to its users. RealClimate.org, a site that offers expert opinion on the science of climate change, has created a searchable subset of the Web to provide reliable scientific information to its visitors. A consumer scenario suggested by Google is users creating search engines pointing their friends to sites about their favorite pop stars and place them on their personal homepages Google plans to expand the offering internationally in the coming weeks.{moscomment}
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