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Telecommunications Twelve operators back low cost 3G handset project
Telecommunications Twelve operators back low cost 3G handset project | Twelve operators back low cost 3G handset project |
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| by Stuart Corner | |
| Tuesday, 17 October 2006 | |
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The GSMA says it believes the endorsement of the 12 operators will help the winning handset vendor achieve the economies of scale in manufacturing, logistics and marketing necessary to make 3G phones much more affordable. However once the GSMA has selected a supplier the resulting ‘3G for All’ handset will be made available to all GSMA operators. “We want 3G handsets, offering access to a rich suite of services, to become the default choice for people buying a new phone,” said Craig Ehrlich, chairman of the GSMA and a board member of Hutchison Mobile Communications, which is sponsoring the project. Over the next few months, the 12 operators will evaluate and score the proposals submitted by handset vendors against a number of criteria: functionality, usability, logistics, market acceptance, target price, service and support, strategic commitment and form factor. The handset with the highest score will be endorsed as the official ‘3G for All’ phone by the GSMA. The winning handset will be announced at the 3GSM World Congress in Barcelona in February 2007.{moscomment}
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