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This is the BBC...brought to you by Microsoft, perhaps.
Telecommunications
This is the BBC...brought to you by Microsoft, perhaps. | This is the BBC...brought to you by Microsoft, perhaps. |
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| by Stuart Corner | |
| Friday, 29 September 2006 | |
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The BBC and Microsoft have signed an MoU that could one day see the BBC's rich store of archived content as well as future programming delivered over a variety of Microsoft services.Featured Whitepaper
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The memorandum of understanding aims to identify areas of common interest between the BBC and Microsoft on which a strategic alliance could be developed. Areas of potential investigation and collaboration include search and navigation, distribution, and content enablement. According to a joint press release, the BBC's digital strategy includes plans for the BBC's online archive, for a radically re-invented Web site in the Web 2.0 world and for ways to share the BBC's online content in the future. "We are currently witnessing unprecedented rates of change in technology and audience expectations," Thompson said. "To ensure that the BBC is able to embrace the creative challenges of the digital future, we need to forge strategic partnerships with technology companies and distributors for the benefit of licence payers." |
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