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Information Technology News Intel Core 2 power savings more pressure on AMD
Information Technology News Intel Core 2 power savings more pressure on AMD | Intel Core 2 power savings more pressure on AMD |
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| by Stan Beer | |
| Monday, 31 July 2006 | |
  
According to benchmark tests, the Core 2 Duo consumes 40% less power than Intel's previous generation of chips and has a significant edge on anything AMD has. Power reduction is at least as important as performance in data centers because one of the major costs for organisations with multi-rack servers is the consumption of electricity. What's more, the cost of electricity is a volatile resource which tends to be on an upward trend, so organizations are always looking for a way to cut their power bills as a means of reducing costs. For AMD, the arrival of the Core 2 Duo is bad news from a sales point of view because it's hard to fight against a dollars and cents cost of ownership argument even if you drop your prices. For Intel, the opposite is true because it can justify charging higher prices for Core 2 Duo chips because the cost of ownership is lower. Until AMD can match Intel in the power consumptions stakes, it looks very much like its 20% market share is going to be under constant downward stress. {moscomment} |
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