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Reeltime readies IPTV VoD rollout E-mail
by Stuart Corner   
Wednesday, 22 February 2006
Reeltime Infotainment Ltd has licensed 's Encryptonite System for digital rights management for its upcoming IPTV video on demand service.

Reeltime has secured access agreements with Telstra for its consumer DSL network, and will offer its services to the public via a digital IP based TV set top box, as well as offering alternative PC download and stream services, where it will compete head on with Telstra's just launched BigPond movies download service.

Reeltime has secured distribution agreements for movies from Twentieth Century Fox, Sony Pictures Entertainment, MGM, United Artists, Columbia Pictures and other studios and says it will launch the service 'shortly' as a white label offering through various ISP partners who will market and bundle the service in conjunction with their traditional voice and data packages.

Reeltime has secured rights to deliver the content as video on demand using MPEG-4/H.264 coding over HFC (Cable), DSL, fibre optic and twisted pair copper networks.

SecureMedia claims that its Encryptonite System "operates on a variety of hardware and operating system platforms and features an ultra-light and processor-efficient client for low cost integration in resource-constrained set-top boxes and other embedded devices." It is also claimed to support secure content distribution over wireless networks to portable devices and mobile handsets.

"Reeltime aims to offer the premier VOD service in Australia featuring the latest Hollywood blockbusters and classic films which required us to implement a DRM system approved by the major studios," said John Karantzis, managing director of Reeltime Infotainment. "We evaluated every DRM system on the market and found the Encryptonite System to offer the best combination of robust security, operational flexibility, and efficient, low cost operation."

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