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VIRTUALISATION NSW logo a no go? Design your own, win $1,000
VIRTUALISATION NSW logo a no go? Design your own, win $1,000 | NSW logo a no go? Design your own, win $1,000 |
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| by David Swan | |
| Wednesday, 22 July 2009 | |
  
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The contest will run for 30 days and will cost less than 20% ($1000) of the $5000 Nathan Rees reportedly spent on the logo he commissioned. In its first two days, the contest has already generated over 10 alternative creative logos to the $5000 lotus flower, with many more entries expected. The website hosting the competition is a global marketplace for creative services and is run by 25 year old Sydney based entrepreneur Alec Lynch, who told iTWire “with a logo that represents something important, you can’t rely on individual perspectives.” “We’ve opened it up to our community of 1400 creative designers from around the world and the Australian public in general. We want to demonstrate that running an open design contest for these sorts of things can get you a better result; something that everyone likes. The government stuffed theirs up.” The contest follows recent controversy after the newly designed NSW government logo was found to be a lotus, the national flower of India, as opposed to a waratah, NSW's floral emblem. DesignBay will allow the public to vote on their favourite design and describes the purpose of the contest to help the government get a logo “designed by the people and chosen by the people”. The contest and the logo designs submitted can be view here: http://www.designbay.com/nsw-logo-contest Personally, I’m hoping for something incorporating the Sydney Swans, but we’ll see. |
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