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VIRTUALISATION Australian PC market slumps, but notebook sales on the up
VIRTUALISATION Australian PC market slumps, but notebook sales on the up | Australian PC market slumps, but notebook sales on the up |
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| by Peter Dinham | |
| Tuesday, 23 June 2009 | |
  
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Felipe Rego, associate analyst, PC hardware at IDC, says the growth in the notebook market will continue not only because of the mini-notebooks market growing above market average, but also due to “new light and thin notebook platforms expected to help push the market up even further.” Rego says the popularity of mini-notebooks helped avoid a further decline in the overall PC market, but he says, however, that the new light, thin and affordable notebook platforms coming into the market have the potential to contribute to “another revolution similar to the mini-notebook one, especially with the expectation of the Windows 7 launch which will make them ideal Christmas gifts." According to Rego, the consumer market was the only area showing positive growth, and he says retail business is still very positive, particularly in the notebook form factor." IDC reports that the Australian PC Market closed with 12% growth in 2008 over 2007, and in 2009, the expectation is that the market will continue to see positive growth, although much lower than previous years. Rego says that the current trend shows the Australian client PC market now growing by one percent in 2009 over 2008 as the economy slowly starts to recover. IDC also reports that Hewlett-Packard continues to be market leader with 20% market share, followed by Dell and Acer with 17% and 12%, respectively; the commercial market segments, including education and government segments contracted by 12% over the same period of 2008; and, overall PC prices have increased by 4.7% over the same period of 2008 even with a strong growth in mini-notebooks which normally cost 60% less than the average PC. |
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