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Technology Industry Internode implements $4 million SaaS CRM solution
Technology Industry Internode implements $4 million SaaS CRM solution | Internode implements $4 million SaaS CRM solution |
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| by Peter Dinham | |
| Tuesday, 26 May 2009 | |
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Page 2 of 2 “NetSuite will also provide Internode team leaders with
accurate and timely information, giving them greater visibility into
the business, which will allow them to better serve their customers’
inquiries. The application will also provide employees with improved
reporting about the status of customer interactions in areas such as
tickets, sales opportunities and complaint handling.”Featured Whitepaper
5 Best Practices for Smartphone Support
As well as providing a deep view into Internode’s ordering system, Tapper says the portal can provide customers with Amazon-like recommendations for services popular with comparable customers, and the integrated enterprise resource planning (ERP) solution would simplify the introduction and marketing of new products and services. Tapper says the new system will replace Internode’s internally-developed system for recording customer data, and to reduce the risk of disruption during the transition, the NetSuite application will be introduced incrementally during the next 12 months. Slated as a four-year redevelopment, Internode expects stage one of implementation to be completed by August this year, and it plans to continue customising the system to meet its needs over the next three to four years. According to Tapper, customer service and product innovation will be, what he calls, “the critical differentiators” for telecommunication companies as the broadband market matures, and, he’s clearly confident of Internode’s position in the market, claiming Internode has a “great track record of innovation such pioneering ADSL2+ broadband in Australia.” |
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