Microsoft and Telstra’s excellent strategic alliance adventure E-mail
by Alex Zaharov-Reutt   
Wednesday, 05 November 2008
Kramer continued: “Our customers are seeing convergence between networks and applications and between fixed and mobile devices. We are turning this convergence into meaningful products that deliver a better user experience and productivity benefits for their businesses.

“This is true unified communications - a combination of telephony, email, mobility, conferencing, collaboration and tools like presence - and it will change the way many Australian businesses operate.”

Ms Tracey Fellows, Microsoft Australia’s Managing Director, said Australian businesses stood to benefit from a wide range of next generation technologies that are simple, low maintenance and cost effective, allowing employees to achieve more, in more places.
 
“Today’s news marks a watershed moment in helping bring a new generation of powerful software and services to a wider audience of Australian businesses,” Ms Fellows said.
 
“In particular, the planned alliance would provide small and medium sized businesses, of which there are over 1.8 million in Australia, access to products and services that were formerly only available to large companies with well-resourced IT budgets and infrastructure.”

Fellows added that “the planned alliance would also be beneficial for the wider Australian technology industry.”
 
“There are thousands of Australian IT businesses, consultants and partners who resell or distribute Microsoft and Telstra products and through this planned alliance we intend to help them take advantage of new opportunities to invest and grow their businesses and open up new markets,” she concluded.
 
So, we’ll have to wait until mid-2009 to see these services delivered, and it should come at a time when Microsoft should theoretically be rolling out Windows 7, making 2009 a very busy year indeed and showing that Microsoft is ultra serious about winning the SaaS, unified comms and mobile device battles.

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