TAG | Yahoo! tells Digg and Reddit to Buzz off |
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| by Davey Winder | |
| Wednesday, 20 August 2008 | |
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Page 2 of 2 The power of the Yahoo! brand is at the heart of the Buzz
attraction, not least because as well as counting the number of users
who Buzz Up a news item, Yahoo! also factors in search engine
popularity when determining which stories make the front page.If that is true, then it could have major implications for Buzz as far as smaller online publications are concerned. In fact, as far as everyone involved is concerned. During the Beta phase, for example, it has been reported that sites had to be signed up to the Yahoo! advertising network rather than Google AdSense, for example. Which does lead to the obvious question of whether such affiliations will have any impact upon the ability for a story to march onto the Yahoo! front page or not? Considering that it is this opportunity to hit the Yahoo! home page, and score a traffic home run, that really differentiates Buzz from Digg and Reddit, we have to hope that the answer is negative. As of yet, Yahoo! has been somewhat backwards in coming forward with a definitive answer...
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