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Information Technology News Vodafone turns to MySpace for mobile musical nirvana
Information Technology News Vodafone turns to MySpace for mobile musical nirvana | Vodafone turns to MySpace for mobile musical nirvana |
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| by Davey Winder | |
| Tuesday, 01 July 2008 | |
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Page 2 of 2 David Wheldon, the Global Brand Director at Vodafone,
says that it has "a tremendous heritage in understanding what our
customers want in terms of music" and goes on to claim that the
Vodafone Music Reporter service reaches music fans in a completely new
way.Featured Whitepaper
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The new service "allows music fans to interact, showcase their skills and become a part of a unique Vodafone music community” Wheldon insists. It remains to be seen just what the quality of the user generated content is within the Vodafone Music Reporter service, and whether it does indeed produce the truly creative audience that its developers are hoping for. |
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