Obama wins the Internet vote for tech President

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by Davey Winder

Friday, 27 June 2008

Page 1 of 4 ! Barack Obama will follow you on Twitter, be your friend on Facebook and ask for your advice on LinkedIn. Will McCain 'get' the power of the Internet before it is too late? There can be no arguing with the statement that US Presidential candidate Barack Obama gets the Internet. He is certainly not the first politician to grasp the importance of the online world. But if you discount Al Gore and his sometimes wayward claims to have helped invent the Internet, you are left with the simple fact that Obama is the first to really use the Internet to make a difference to a presidential campaign. Related stories Microsoft IE8 Beta 2 released: the web browser for jerk-offs? Giving identity thieves and hackers the big finger – protect yourself! Google Gears up Safari support Chef serves up food ad network Reddit blames black holes for downtime What's more, he has done this largely by harnessing the power of Web 2.0 and by understanding the value of social networks. Yes, there are Obama (and McCain) campaign adverts on YouTube. Yes, there are Obama (and McCain) campaign websites where both will plead for your money to help them win the Presidential race. Yes, there are profiles of Obama (and McCain) to be found on the LinkedIn business network. But that is where the similarities of the two Presidential hopefuls cease. Even when you look at those LinkedIn profiles you discover the difference. McCain has a pretty static profile, a resume and nothing more. Obama has embraced the networking aspect of LinkedIn, the interactivity. He has reached out to the audience it provides and at the same time demonstrated that he, or at least his advisors, get how this thing works. Obama has asked a couple of questions on LinkedIn, a feature which enables users to get advice and feedback from those within their networks. The most recent of these was just a week ago, and garnered an impressive 3115 answers before it was closed. CONTINUED << First page <   1 2 3 4 Next page > Last page - Post your comment >>

 

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