
Cornered! is a blog devoted, most of the time anyway, to telecommunications: local and global issues, technology, people and trends from the perspective of someone who's been reporting, analysing and commenting on the industry since the dark ages (BC - before competition). Sometimes serious, sometimes flippant, sometimes frivolous. Controversial, analytical, informative, amusing, but never boring; a vehicle for examinations of important issues and observations on my encounters and experiences in an industry where polarised views and hyperbole are the norm.
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Sol Trujillo 'untrustworthy' but can you trust the survey?
Cornered!
Sol Trujillo 'untrustworthy' but can you trust the survey? | Sol Trujillo 'untrustworthy' but can you trust the survey? |
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| by Stuart Corner | |
| Monday, 23 June 2008 | |
Related storiesBut "amongst the least trustworthy people in the country," hardly. According to Readers Digest "To conduct our Trust Poll we commissioned an independent research firm, The Leading Edge, to survey a representative sample of 750 Australian adults. They were asked to rate how much they trusted 100 well-known people on a scale of one to ten." So, Sol was rated only in a bunch of 100 the composition of which was determined by Readers Digest on who knows what basis. It would not surprise me if most of them hadn't a clue who he was. The only other business leaders in the list were James Packer, Rupert and Lachlan Murdoch and Peter Holmes a Court, who also happens to own South Sydney Rugby League Club. None fared particularly well: all were in the 80s.
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