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Information Technology News Second Life announces the world's biggest virtual party
Information Technology News Second Life announces the world's biggest virtual party | Second Life announces the world's biggest virtual party |
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| by Davey Winder | |
| Sunday, 22 June 2008 | |
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Page 2 of 2 The ability to not only create in-world content, but also
to be able to sell that content to other residents, meant that very
quickly Second Life developed a virtual economy of its own. The
in-world Linden Dollar became a very real currency indeed.The whole IP rights issue, coupled with that rare opportunity for ordinary people to finally be able to make a little money from user generated content helped fuel the boom. For most people Second Life is primarily a fantasy playground, for some it is a Second Income. For Ailin Graef it is everything. Better known in her avatar form as Anshe Chung, she managed to turn a US $10 (AUD $10) initial investment into a million dollar fortune within the space of just two years. Not Linden Dollars mind you, but very real ones. Her wealth was built entirely within the virtual world, buying 'land' and building property which could then be rented out. Anshe Chung is a virtual property developer and a very successful one at that. Her portfolio includes multiple shopping malls, multiple retail store chains and brands as well as residential housing estates. Philip Rosedale, Linden Lab Founder and Chairman of the Board, told us "it’s amazing to look back and reflect on everything that we’ve accomplished in such a short time. From our initial launch, to the decision to allow Residents to retain their IP, to opening up the Platform to third parties, most of the decisions we’ve made have gone against the grain of conventional wisdom and that’s made all the difference.”
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