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Information Technology News Consumers clamour for more choice in mobile services
Information Technology News Consumers clamour for more choice in mobile services | Consumers clamour for more choice in mobile services |
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| by Stephen Withers | |
| Thursday, 22 May 2008 | |
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Page 3 of 3 Here's the bit that's aimed at our pockets: "Handset sales have reached saturation point in emerging markets therefore compelling MDMs [mobile device makers] to move to higher end devices that enable more services," said IBM officials. "This could bring a double boost to earnings and revenue as it raises the average device price point and provides MDMs a cross sell opportunity to high margin services."Sounds a lot like the "on demand" barrow that IBM's been pushing in recent years. Footnote: IBM made the following statement about the survey methodology. "The online survey conducted by InstantSurvey was fielded among a representative sample of 680 adults in USA, Germany, China, India and Japan the first quarter of 2008. The results can be considered statistically significant at the 95 percent confidence level and have a margin of error of +/- 0.0138 points." You can download the full report here.
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